What is the Methodology of the Masters?

The Masters of Design and Innovation are programmes for study, work and research, methodologically supported by project culture and learning while doing, where the focus is on the spirit of action and participation.

They cover various activities in which individual work and team work is encouraged, as is the relationship with other disciplines, taking advantage of the exchange of knowledge, ideas, opinions and experiences as part of a stimulating and enriching training for further professional projection.

The content is developed on the basis of:

  • Seminars
    The seminars represent the need to establish solid knowledge bases to ensure the successful implementation of ideas.
  • Lectures and Case Studies
    These activities offer students the experiences of some of the most prominent figures in the professional realm.
  • Workshops
    Group activities where students have the opportunity to put into practice the knowledge acquired during the course and experiment with new tools on the basis of new approaches.
  • Visits
    They offer students the chance to visit a range of spaces of inspiration work and production where projects are developed and where contacts are established with industry professionals.
  • Trips
    The trips offer the opportunity to carry out practical activities and get to know a number of institutions, design studios,advertising agencies, fairs, museums, companies, etc. providing a global view and providing an extensive network of professional and academic contacts.
  • Tutorials
    Tutorials promote the best results for the thesis projects, thanks to the personalised monitoring by the tutors of the master. These professionals guide the students during the research process, establishing their knowledge and helping them cement their ideas.


The trips that students take as part of the Masters of Design of Innovation are more than just that. They are experiences that go beyond, creating key moments for learning and personal growth. These trips have the power to change students’ perception of design and innovation, providing them with opportunities to establish connections with the professional world and carrying out projects on the other side of the world.

The students will first take a trip around Europe. This will situate them in the midst of the professional context of their speciality, and will give them the chance to get closer to important agencies and design studios, with workshops at prestigious companies, sharing experiences with true gurus of design, visiting large factories and keeping up with trends in the most innovative destinations for each discipline.

Later, they will have the chance to take an intercontinental trip and take part in a range of projects with institutions from all over the world. Students themselves will choose which project they want to develop, depending on their interests, motivations within design and the subject matter chosen for their personal thesis.

Designing, executing and communicating is more effective when it is carried out through a real and specific project. Additionally, these include a social aspect, full of sustainability values, befitting the needs of society today.

One of the main characteristics will be the multi-disciplinary nature of the trip, which will be taken by students of the three master courses: a combination of talents to carry out social innovation projects which generate a positive impact in their realm of action.

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