Lots of production and supply chain scandals, especially around the food and fashion industries, are making people demand more trustworthy, transparent and traceable information about the history of the products they consume every day.
Bstamp is a mobile platform that, by scanning a digital stamp in labels, allows brands to show the whole story of a product, since its origin, production, supply chain and how it arrives to the consumer’ hands to empower them when making a sustainable buying decision. Additionally, as a premium service it will have real time consumer data, reviews of products, social media interaction and other functionalities for companies to have the necessary feedback and information to know more about their customers’ behaviour.
It will be supported with Blockchain Technology, making the information 100% transparent, traceable and unalterable, as it tells everyone in the supply chain who has done what to an individual product, and reassures the final customer that, for example, the food they eat is exactly what Bstamp says it is. Think of it like a digital pedigree for individual products.
The roadmap of the company is to start working with sustainable brands as early adopters (Bstamp has already validated the whole business model in the ecological food and fashion market). As these brands will start showing the whole story of their products and empowering their potential customers, the idea is then to attract traditional local and multinational companies because they won’t have another option than to change to a sustainable mindset and be transparent to their clients to be competitive long-term, having in mind the green trend all around the globe, especially in young people and coming generations.
Last but not least, the United Nations “Sustainable Development Goals” Worldwide Agreement, especially goal number 12 referred to as “Responsible Consumption and Production,” is totally connected with the mission and vision of Bstamp. In the future, why shouldn’t international organisations such as the United Nations or the World Health Organisation force governments to make companies be transparent and show the story of every product, as they do today with for example with the ingredients in food packaging? Without a doubt, it will change the world.